For the sciences Crowdfunding = a new way to gather financial support for science projects.
For the first time in human history, science has the ability to be funded by “the people,” not by endowments, wealthy patrons, or the government.
With…
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Added by Alon Hillel-Tuch on October 4, 2011 at 2:58pm —
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Once your project is ready to share with the world, DO NOT simply blast everyone you know with a mass email. Leveraging some strategy when marketing your project will pay dividends!
Start by organizing your address book in to the following categories:…
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Added by Jed Cohen on April 28, 2011 at 11:00am —
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The RocketHub team had the honor of evangelizing, educating, and empowering Creatives from all around the world at this year's South by Southwest Festival 2011.
Myself (Brian Meece) and Jed Cohen spoke about crowdfunding for…
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Added by Brian Meece on March 22, 2011 at 12:21pm —
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It’s important to note that the notion of crowdfunding is new. Most people you mention crowdfunding to will not have heard the term, and explaining how it works can be a challenge. But fear not! Your faithful friends at RocketHub have been doing just that since the company’s inception, and…
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Added by Jed Cohen on December 29, 2010 at 5:09pm —
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If you are just joining us, remember to review the following articles:
Crowdfunding: Lesson 1
Crowdfunding:…
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Added by Jed Cohen on December 21, 2010 at 11:39am —
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After collecting nearly a year’s worth of data, it has become clear that many crowdfunding newbies fall victim to the same trap. Avoiding this pitfall is critical as it prevents folks from reaching their financial goal every time! What is it?
The Assumption: Crowdfunding is easy. If I post a project online, people will give me money. Read more…
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Added by Jed Cohen on November 24, 2010 at 8:30am —
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If you shoot to high, you will fail. That is obvious enough, so the question becomes, how much money can I reasonably raise? That depends on who you are, and the strength of your network, but here are some general guidelines.
Keep these two facts in mind:
1. The most popular contribution on RocketHub is $20
2. The average contribution on RocketHub is $50
Most people can raise $500 - $1000 fairly easily.… Continue
Added by Jed Cohen on November 12, 2010 at 11:30am —
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Although the meat-and-potatoes of any project page is the project description, the About Me section - i.e. your profile - can be equally as important.
The Project Description should give your friends, fans, and contributors a thorough introduction to your project. The About Me should give a thorough introduction to you. It… Continue
Added by Vladimir Vukicevic on November 5, 2010 at 12:00pm —
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Don’t underestimate the importance your project description. When perspective Fuelers arrive at your project page, they will need to understand what you are doing and why. Giving them too little information can leave them skeptical, but overwhelming them with too much detail can bore them. The best project descriptions will succinctly and clearly summarize the project, while incorporating the following elements:
1.… Continue
Added by Jed Cohen on November 1, 2010 at 10:30am —
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The concept of crowdfunding is quickly hitting the tipping point of awareness. Although it's not a mainstream process yet, crowdfunding is becoming increasingly popular for Creatives at all levels of their career.
This means that it's becoming increasingly difficult… Continue
Added by Vladimir Vukicevic on October 29, 2010 at 11:30am —
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Once your project is live on RocketHub, as a Creative, it is in your best interest to capture as many Fuelers as possible. After all, each contribution will get you closer to your financial goal and success! In order to maximize contributions, it helps to know a little bit more about who Fuelers are, and why they give.
The vast majority of your Fuelers will be people you already… Continue
Added by Jed Cohen on October 27, 2010 at 10:30am —
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The third pillar of The Crowdfunding Manifesto is The Rewards. The rewards are what you offer to your contributors in exchange for monetary support. The rewards create an exchange element that is vital for… Continue
Added by Vladimir Vukicevic on October 21, 2010 at 1:30pm —
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Added by Jed Cohen on October 15, 2010 at 7:00am —
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If you are just joining us, remember to review the following articles:
Crowdfunding: Lesson 1
Crowdfunding: Lesson 2
Crowdfunding: Lesson 3
Now that you have:
1. Built… Continue
Added by Jed Cohen on October 14, 2010 at 10:30am —
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The third pillar of The Crowdfunding Manifesto is The Rewards. The rewards are what you offer to your contributors in exchange for monetary support. The rewards create an exchange element that is vital for sustainable crowdfunding. Rewards can be divided into… Continue
Added by Vladimir Vukicevic on October 12, 2010 at 12:30pm —
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As much as I would like to tell you all that Crowdfunding is easy, it’s not. Raising the money you need to Fuel your project will take time, effort, and emotional energy. At some point you will be upset that more people have not contributed, and at some point you will be concerned that you wont reach your financial goal. But don’t worry, it happens to everyone. Use the emotion to push to the next level of success.… Continue
Added by Jed Cohen on October 8, 2010 at 10:00am —
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The third pillar of The Crowdfunding Manifesto is The Rewards. The rewards are what you offer to your contributors in exchange for monetary support. The rewards create an exchange element that is vital for sustainable crowdfunding. Rewards can be divided into four broad levels:…
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Added by Vladimir Vukicevic on October 6, 2010 at 10:30am —
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The third pillar of The Crowdfunding Manifesto is The Rewards. The rewards are what you offer to your contributors in exchange for monetary support. The rewards create an exchange element that is vital for sustainable crowdfunding. Rewards can be divided into four broad levels: small ($5-$100), medium ($150-$500), large… Continue
Added by Vladimir Vukicevic on October 1, 2010 at 10:30am —
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If you’re just joining in, don’t forget to review
Crowdfunding: Lesson 1 and
Crowdfunding: Lesson 2
Now that you’ve successfully built your team and had your first team meeting, it’s time for:
Step 3: (T-minus 10 days) Begin building… Continue
Added by Jed Cohen on September 28, 2010 at 10:30am —
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This is a tricky topic to address - but what happens when you launch a project, run a campaign, get good results, but still fall far from your overall campaign goal? Let's call this shortage "the Gap".
Here are two ideas to address "the Gap":…
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Added by Brian Meece on September 24, 2010 at 9:00am —
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